Email Marketing: What Are My Options? (Summary) #SocialCafe 2.41
#SocialCafe Chat Topic: Email Marketing: What Are My Options?
View the announcement for this #SocialCafe Chat..
Resources Mentioned In Chat/Show
Previous #SocialCafe Twitter Chat
Email Marketing: Managing Your Growing Audience #SocialCafe 2.40
Next #SocialCafe Twitter Chat
Email Marketing: Creating An Effective Newsletter #SocialCafe 2.42
- What platforms have you had the most success with and why? (i.e. aweber, mailchimp, constant contact, etc.)
We have used different email service providers, including aweber and mailchimp. I personally use GetResponse now (but mailchimp at the time of this chat). All good providers and very popular!
A1 I have been using aweber for ages #SocialCafe— Tamara W (@tamarawilson) October 9, 2013 | A1. We've used many options, but had a lot of great success and ease with @MailChimp! #SocialCafe #TBW— The Blog Workshop :) (@TheBlogWorkshop) October 9, 2013 |
- What features/options do you find most useful when it comes to email marketing?
Templates help, but the key thing, as we discovered, is being able to send the email that caters to our audience, whether text, html, or whatever.
A2 I know it is silly, but just love MailChimp's templates! #SocialCafe #TBW— Deborah (@socialwebcafe) October 9, 2013 | A2 the ability to set for future dates, to send HTML or text emails #SocialCafe— Tamara W (@tamarawilson) October 9, 2013 |
- What obstacles have you encountered when choosing your email marketing platform?
We have agreement that those Mailchimp templates rock! Also, Marisa brought out a good point that we need to ensure we are coming up with engaging content. We have our jobs cut out for us, eh?!
A3: Well, I've never done email marketing, but I imagine constantly coming up w/ new engaging content can be an obstacle #SocialCafe #TBW— Marisa (@MoppetMissy) October 9, 2013 | Agreed. Mailchimp does have some awesome pre-designed templates! RT @socialwebcafe: A3 Design.. #SocialCafe #TBW— Jeevan Jacob John (@DaringBlogger) October 9, 2013 |
- After tonight’s chat, do you have any plans for changes? Please do share.
There is a consensus that we will get down and actually DO IT!
@MoppetMissy You should try different genres. I underestimated the power of fiction to inspire :D #Socialcafe— Jeevan Jacob John (@DaringBlogger) October 9, 2013 | A4 just deciding to do it more, need to get things going again. #SocialCafe— Tamara W (@tamarawilson) October 9, 2013 |
Final Thoughts and Action Steps
And, another consensus is that there is some that we need to learn. A continual learning process as we improve ourselevs.
I don't think we ever learn it all RT @MoppetMissy @Joannenyc5 Yup me too, I've got lots of research to do & lots to learn! #SocialCafe #TBW— Deborah (@socialwebcafe) October 9, 2013 | A4. I think after tonight we'll be thinking about how we can cater to our subscribers even more. #SocialCafe #TBW— The Blog Workshop :) (@TheBlogWorkshop) October 9, 2013 |
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#SocialCafe Twitter Chat Announcement
This SocialWebCafe Twitter Event is about Email Marketing: What Are My Options?.
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About this Topic/Event
Now that we have looked at the concepts of growing our audience, what functional tools do we use to do that?
One of the biggies that comes to mind, when think tools for email marketing is list management. Tools like Aweber and Mailchimp.
Twitter Event Details
- Date: 10/08/2013
- Time: 6:00 pm PST/PDT (9:00 pm EST/EDT).
- Hashtag: #SocialCafe
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Twitter Event Questions
- What platforms have you had the most success with and why? (i.e. aweber, mailchimp, constant contact, etc.)
- What features/options do you find most useful when it comes to email marketing?
- What obstacles have you encountered when choosing your email marketing platform?
- After tonight’s chat, do you have any plans for changes? Please do share.
Format: Q&A
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Have questions? Leave them in the comments or send a regular tweet to Deborah @SocialWebCafe.