Running an Effective Contest On Facebook (Summary) #SocialCafe 2.11
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#SocialCafe Chat Topic: Running an Effective Contest On Facebook
View the announcement for this #SocialCafe Chat..
View the full #SocialCafe Chat Transcript
- Which FB applications or methods do you recommend for contests?
There are several different contest platforms available to us, including rafflecopter.com, punchtab.com, and now, tonight, discussing a Facebook solution for your contests, featuring EasyPromosApp.com with Brian Mcneil-Smith.
A1 I recommend using a company that specializes in FB contests, like @easy_promos_usa #SocialCafe #TBW— Deborah (@socialwebcafe) March 13, 2013 | @easy_promos_usa photo contests, sweepstakes, video contest, pick your favourite, quizzes #socialcafe #tbw— Brian - Easypromos (@easy_promos_usa) March 13, 2013 |
- What types of contests/giveaways have you found successful on Facebook?
There are several different components that work together for that successful contest and sometimes it is a case of trial-and-error to discover just the right mix for your brand. Some common things to keep in mind, when planning for that successful Facebook contest, is to aim toward getting it to go viral and to keep it simple. Like Da Vinci said during the chat, "Promote the promotion."
A2. Thinking about an attractive prize is important... don't give away something you wouldn't want! #SocialCafe #TBW— The Blog Workshop (@TheBlogWorkshop) March 13, 2013 | @theblogworkshop voting, recruiting and quizzes are great viral features.#socialcafe #tbw— Brian - Easypromos (@easy_promos_usa) March 13, 2013 |
- What are some challenges you have run into with contests?
Again, we visit the topic of "going viral," which helps that momentum for the contest. This is not an easy task, but Easy Promos has spent some time fine-tuning the process, to help you. Fortunately, there are built-in aspects of Easy Promo's app that help you to do just that, helping your contest (and your brand) to go viral with the contest entrants.
A3.I would say keeping the momentum going can be a challenge at time. #SocialCafe #TBW— The Blog Workshop (@TheBlogWorkshop) March 13, 2013 | A3 One of the challenges (which @easy_promos_usa addresses) is getting the viral aspect #SocialCafe #TBW— Deborah (@socialwebcafe) March 13, 2013 |
- What ways are you promoting your contest outside of Facebook?
In this day and age we live in, we have several options for promotion and are not even limited to just social media. A couple tweets are shown below, but you will want to review the slideshow, at the top of this post, to see all of the ideas presented by our tweeps during this chat. You can get those promotion juices flowing and jump-start a promotion-block (think writer's block).
@theblogworkshop A4 I promote my contest on all my social media channels as well as my newsletter and blogging groups #socialcafe #TBW— Jessica S. Parmer (@thatoddmom) March 13, 2013 | @socialwebcafe follow up will separate you from the pack!! #socialcafe #tbw— Brian - Easypromos (@easy_promos_usa) March 13, 2013 |
Final Thoughts and Action Steps
Always great to hear compliments about our chats. Don't worry. If you missed it, we will still be here for you next week, at our Establishing Your Brand and Social Image chat.
Learned a lot tonight!Love getting a new perspective on things! #TBW #SocialCafe— Alisha (@Coily_Locks) March 13, 2013 | We'll be here next week, Scherrie :) RT @thirtymommy: @socialwebcafe Awwwww man, I totally missed it :( #tbw #SocialCafe— Deborah (@socialwebcafe) March 13, 2013 |
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#SocialCafe Twitter Chat Announcement
This SocialWebCafe Twitter Event is about Running an Effective Contest On Facebook.
This event sponsored, in part, by our wonderful friends at:
We recommend them because we love them (and their tool) and not just because we are compensated. Try it for free!
Many of us have participated in contests on Facebook and elsewhere on the internet. Some of us have even run contests ourselves. What does it take to run a successful contest, specifically, on Facebook? Join the chat and find out.
During this chat, we will introduce Brian Mcneil-Smith, of EasyPromos. He will share with us some helpful tips on using his company's Facebook app and how this can help you with your next Facebook contest.
Twitter Event Details
- Date: 03/12/2013
- Time: 6:00 pm PST/PDT (9:00 pm EST/EDT).
- Hashtag: #SocialCafe
Time Conversion for Twitter Events Time Zone Difference Calculator
Twitter Event Questions
- Which FB applications or methods do you recommend for contests?
- What types of contests/giveaways have you found successful on Facebook?
- What are some challenges you have run into with contests?
- What ways are you promoting your contest outside of Facebook?
Format: Q&A
For more information on the formats of Twitter Events and what we recommend as tools to join in the fun, please visit Twitter Event Instruction.
Have questions? Leave them in the comments or send a regular tweet to Deborah @SocialWebCafe.