#SocialCafe 2.41 Chat Transcript

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Email Marketing: What Are My Options? #SocialCafe #TBW

Email Marketing: What Are My Options? #SocialCafe #TBW

Topic: Email Marketing: What Are My Options?. Hosts: Deborah @SocialWebCafe and Da Vinci @TheBlogWorkshop

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  2. --------------- The Chat: ---------------
  3. Welcome to the #SocialCafe #TBW Chat at our weekly Tues 6pm PDT / 9p EDT slot.
  4. RT @socialwebcafe Welcome to the #SocialCafe #TBW Chat at our weekly Tues 6pm PDT / 9p EDT slot.
  5. Whoooo hoooo it's time for another #SocialCafe & #TBW Chat! Tonight we're talking "E-mail Marketing- What Are My Options?" Are You Ready?
  6. FREE: Embed last week's slideshare in an article on YOUR blog. Grab code here: socialwebcafe.com/free #SocialCafe #TBW
  7. We're discussing "E-mail Marketing- What Are My Options?": Use hashtags #SocialCafe #TBW to Join the Chat now! :)
  8. Oh my goodness. How have you been? :)RT @JeevanMe @socialwebcafe Hey Deborah, how are you? :) #SocialCafe #TBW
  9. @socialwebcafe Good :) It's has been a while :D I was on a long blogging vacation ;) #SocialCafe
  10. Q1 What platforms have you had the most success with and why? (i.e. aweber, mailchimp, constant contact, etc.) #SocialCafe #TBW
  11. Q1 What platforms have you had the most success with and why? (i.e. aweber, mailchimp, constant contact, etc.) #SocialCafe #TBW
  12. @socialwebcafe I haven't had much success with email marketing; I didn't pay much attention. #Socialcafe
  13. Last week we talked foundations of growing series #SocialCafe #TBW Get free content from that chat: socialwebcafe.com/free
  14. RT @socialwebcafe Q1 What platforms have you had the most success with and why? (i.e. aweber, mailchimp, etc.) #SocialCafe #TBW
  15. @JeevanMe I hear ya! I'm just now really focusing on it, after I have seen the ROI on it #TBW #SocialCafe
  16. @socialwebcafe Yes. But, I am not taking any classes this semester. So, I thought it would be a gr8 time to restart blogging #Socialcafe
  17. Choosing an email marketing platform is all about your intentions of use and how much work you want to do with it #SocialCafe #TBW
  18. @MoppetMissy Thank you Marisa :) Nice to meet you. How is your week going? #Socialcafe
  19. A1. We've used many options, but had a lot of great success and ease with @MailChimp! #SocialCafe #TBW
  20. Oh my. That is exactly what @charlestharper & I were talking about.. MT @tamarawilson ..cuz I don't want to bug people #SocialCafe #TBW
  21. I just became a member of the #SocialCafe Twub. For live tweets, photos, videos and more, check out twubs.com/SocialCafe
  22. MT @socialwebcafe Q1 What platforms have you had the most success with and why? #SocialCafe #TBW
  23. @tamarawilson Indeed. I didn't think it as important (back then, blogging was just a hobby). But, now my goals are different #Socialcafe
  24. @JeevanMe Yea my goals are changing I need to focus on actually making something of it #SocialCafe
  25. :) Yeah, I hate to ask, but love to help RT @tamarawilson @socialwebcafe So glad I am not alone with that hurdle #SocialCafe #TBW
  26. I had so much fun! RT @socialwebcafe: Last week's Social Web Cafe TV episode: Rebekah Radice sw.bcafe.co/7O #SocialCafe #TBW
  27. @TheBlogWorkshop 1 because unlimited lists, 2 after 8 years I am grandfathered into that price #SocialCafe
  28. @tamarawilson @JeevanMe That's definitely a big issue, I find that frequency and valuable content play a big part in this #SocialCafe #TBW
  29. @socialwebcafe I am so the same way. But I also know I need to get out there more to make this works #SocialCafe
  30. Once again, when setting up your email signup forms... be sure to set expectations for the recipients also. #SocialCafe #TBW
  31. @JeevanMe So far so good just been getting back in the swing of things #SocialCafe
  32. A1: I've haven't used any of the platforms yet, but i hear good things about MailChimp so I might want to try it #SocialCafe #TBW
  33. RT @TheBlogWorkshop Once again, when setting up your email signup forms.. be sure to set expectations for recipients also. #SocialCafe #TBW
  34. Tomorrow's Social Web Cafe TV Podcast: Our contest winner! @evedawes Subscribe: socialwebcafe.tv #SocialCafe #TBW
  35. @JeevanMe hi, nice to meet you too, my week had been going fine, glad you could join us after returning from vacation. #SocialCafe #TBW
  36. @TheBlogWorkshop Exactly, I have decided on a schedule tho to sit down and do them then have them set out on a future date #SocialCafe
  37. @TheBlogWorkshop @tamarawilson Yup. I am planning to experiment on that - from 2 times a week to 3-4 times a month #Socialcafe
  38. I've found that weekly, bi-weekly, & monthly do best. It gives people something to look forward to without being bombarded #SocialCafe #TBW
  39. @TheBlogWorkshop @tamarawilson And too few emails doesn't help much to build a solid relationship with the subscriber #Socialcafe
  40. RT @TheBlogWorkshop We're discussing "E-mail Marketing- What Are My Options?": Use hashtags #SocialCafe #TBW to Join the Chat now! :)
  41. @tamarawilson Good idea. That is what i try to do. Easier to get in groove & produce (then break) #SocialCafe #TBW
  42. @JeevanMe Exactly how I feel I know some lists i am on its 'Not them again' don't want others to think that of mine #SocialCafe
  43. @JeevanMe @tamarawilson It's important to continue the relationship past emails, then you can email less frequently #SocialCafe #TBW
  44. RT @TheBlogWorkshop I've found that weekly, bi-weekly, & monthly do best. It gives people something to look forward d #SocialCafe #TBW
  45. Q2 What features/options do you find most useful when it comes to email marketing? #SocialCafe #TBW
  46. @MoppetMissy No problem ;) Well, my vacation was too long for a vacation - about an year now. So, I had to return to blogging :D #Socialcafe
  47. @socialwebcafe You can add a question to the form, ask them how often they want to received the newsletter. #SocialCafe #TBW
  48. Chat With Us NOW! :) "E-mail Marketing- What Are My Options?: #SocialCafe #TBW
  49. A2 I know it is silly, but just love MailChimp's templates! #SocialCafe #TBW
  50. If you ask questions, like how often they want to recieve you can send out split campaigns, everyone wins. #SocialCafe #TBW
  51. @TheBlogWorkshop Gotcha, so a matter of being able to feed them what they want..mini-survey #SocialCafe #TBW
  52. @tamarawilson Yup. One of the other problems I had was the length. My emails used to be too long. I have to work on that. #Socialcafe
  53. A2 the ability to set for future dates, to send HTML or text emails #SocialCafe
  54. @Joannenyc5 Same here some of these platforms are all new to me, but I'm intrigued to learn more...#SocialCafe #TBW
  55. MT @TheBlogWorkshop If u ask questions, like how often they want to recieve u can send out split campaigns, everyone wins. #SocialCafe #TBW
  56. @socialwebcafe You could also have a followup email with an acutal survey & give a prize/discount for their cooperation #SocialCafe #TBW
  57. @JeevanMe Split them up some by creating a blog post from it then giving a snippet in the newsletter and link to the post #SocialCafe
  58. Q2 What features/options do you find most useful when it comes to email marketing? #SocialCafe #TBW
  59. A2. I love @MailChimp's templates and options to do A/B Split campaigns... makes thing soooo easy :) #SocialCafe #TBW
  60. @Joannenyc5 Um, not sure how many months off the top of my head, but it was started i think around march of this year... #SocialCafe #TBW
  61. @tamarawilson I have tried that. But, I don't want to do that for every one of my emails (it would feel too promotional). #Socialcafe
  62. @tamarawilson So, I am working on bullet point based emails. Cut down the content to a few points. #Socialcafe
  63. @JeevanMe good idea, maybe do a month of points then divide it up over the mails so its like a series idk just thinking #SocialCafe
  64. RT @TheBlogWorkshop A2. I love @MailChimp's templates and options to do A/B Split campaigns... makes thing soooo easy :) #SocialCafe #TBW
  65. RT @TheBlogWorkshop Q2 What features/options do you find most useful when it comes to email marketing? #SocialCafe #TBW
  66. @tamarawilson Yup. That's what I am planning to do. Cover 3 different topics over the first 3 months of subscription #Socialcafe
  67. @tamarawilson @jeevanme It seems like doing it by bullet points is easier for the writer & reader. Good idea #SocialCafe #TBW
  68. Agreed! RT @TheBlogWorkshop I love @MailChimp's templates and options to do A/B Split campaigns.makes thing soooo easy :) #SocialCafe #TBW
  69. What about email marketing goals? What are you guys trying to achieve through email marketing? #Socialcafe
  70. We're discussing "E-mail Marketing- What Are My Options?": Use hashtags #SocialCafe #TBW to Join the Chat now! :)
  71. Q3 What obstacles have you encountered when choosing your email marketing platform? #SocialCafe #TBW
  72. 50% off Social Mouth email marketing program tonight! Full price tomorrow. sw.bcafe.co/socialmouths #SocialCafe #TBW #affiliate
  73. A2: Well, i found that mailchimp has a cool feature if have under 2,000 subscribers, u can send 12,ooo emails for free. #SocialCafe #TBW
  74. @socialwebcafe Mailchimp is free :) Can't beat that ;) But, Aweber does have some awesome features #Socialcafe
  75. RT @JeevanMe @socialwebcafe Mailchimp is free :) Can't beat that ;) But, Aweber does have some awesome features #Socialcafe
  76. A3 Nothing off the top of my head about the platform #SocialCafe
  77. @socialwebcafe Mailchimp is catching up though. They support segmentation now, don't they? #Socialcafe
  78. RT @socialwebcafe Q3 What obstacles have you encountered when choosing your email marketing platform? #SocialCafe #TBW
  79. RT @JeevanMe What about email marketing goals? What are you guys trying to achieve through email marketing? #Socialcafe
  80. Q3 What obstacles have you encountered when choosing your email marketing platform? #SocialCafe #TBW
  81. RT @TheBlogWorkshop Q3 What obstacles have you encountered when choosing your email marketing platform? #SocialCafe #TBW
  82. Agreed. Mailchimp does have some awesome pre-designed templates! RT @socialwebcafe: A3 Design.. #SocialCafe #TBW
  83. A3: Well, I've never done email marketing, but I imagine constantly coming up w/ new engaging content can be an obstacle #SocialCafe #TBW
  84. @JeevanMe Yeah, I kept telling myself it *shouldn't* matter, but @mailchimp templates are so good! #SocialCafe #TBW #switched
  85. @JeevanMe Yeah, I kept telling myself it *shouldn't* matter, but @mailchimp templates are so good! #SocialCafe #TBW #switched
  86. @MoppetMissy Agreed. Personally, I find that reading helps - not just blogs, but also books. #Socialcafe
  87. A3: an another obstacle i've heard in choosing is, deciding with platform will give you best leverage and results...#SocialCafe #TBW
  88. Social Web Cafe TV: Marketing Momentum w/Charles & Deborah: new episode Thu #SocialCafe #TBW
  89. @socialwebcafe Yup. It is easy to get distracted by design. Design is important, but too fancy is bad for business! #Socialcafe
  90. @socialwebcafe I never paid attention to their templates. Hrm Will have to check that out #SocialCafe
  91. RT @JeevanMe @socialwebcafe Yup. It is easy to get distracted by design. Design is important, but too fancy is bad for business! #Socialcafe
  92. Q4 After tonight's chat, do you have any plans for changes? Please do share. #SocialCafe #TBW
  93. RT @JeevanMe @MoppetMissy Agreed. Personally, I find that reading helps - not just blogs, but also books. #Socialcafe #TBW
  94. @JeevanMe I think that is the thing, it is like a psychology behind the @mailchimp templates, guides the eye, but simple... #SocialCafe #TBW
  95. @socialwebcafe I am definitely going to research the platforms that have been discussed! #Socialcafe #TBW
  96. @socialwebcafe I am definitely going to research the platforms that have been discussed! #Socialcafe #TBW
  97. @socialwebcafe I will go back and take a good look at my email marketing plan in Evernote ;) #Socialcafe
  98. RT @socialwebcafe Q4 After tonight's chat, do you have any plans for changes? Please do share. #SocialCafe #TBW
  99. @socialwebcafe I need to decided somethings. Especially, things such as the welcome email. #Socialcafe
  100. A4 just deciding to do it more, need to get things going again. #SocialCafe
  101. A4: Learn some more about MailChimp, think of what to write in my first email, and like,@JeevanMe said, read some books! #SocialCafe #TBW
  102. RT @tamarawilson A4 just deciding to do it more, need to get things going again. #SocialCafe
  103. Don't miss it! Francisco built list of 10K in 1 yr. U can, too! 50% today! Full $ tomorrow. sw.bcafe.co/socialmouths aff. #SocialCafe #TBW
  104. @MoppetMissy You should try different genres. I underestimated the power of fiction to inspire :D #Socialcafe
  105. RT @JeevanMe @socialwebcafe I need to decided somethings. Especially, things such as the welcome email. #Socialcafe
  106. RT @Joannenyc5 @socialwebcafe I am definitely going to research the platforms that have been discussed! #Socialcafe #TBW
  107. Q4 After tonight's chat, do you have any plans for changes? Please do share. #SocialCafe #TBW
  108. @Joannenyc5 Yup me too, I've got lots of research to do, and lots to learn! #SocialCafe #TBW
  109. Have any of you tried Benchmark email? I was considering it the other day. #Socialcafe
  110. A4. I think after tonight we'll be thinking about how we can cater to our subscribers even more. #SocialCafe #TBW
  111. I don't think we ever learn it all RT @MoppetMissy @Joannenyc5 Yup me too, I've got lots of research to do & lots to learn! #SocialCafe #TBW
  112. Do u think doing 1 ad using as template would help? MT @tamarawilson A4 just deciding to do it more/need to get going #SocialCafe #TBW
  113. @JeevanMe That is a really great tip. I ur absolutely right fiction it can be very inspirational! #SocialCafe #TBW
  114. @JeevanMe I haven't. I have used Vertical Response & Feedblitz & tested aweber & getresponse #SocialCafe #TBW
  115. @JeevanMe I haven't. I have used Vertical Response & Feedblitz & tested aweber & getresponse #SocialCafe #TBW
  116. @socialwebcafe: Tomorrow's Social Web Cafe TV Podcast:@evedawes @angelvdevilfit Subscribe: socialwebcafe.tv #SocialCafe #TBW”THANKU
  117. RT @JeevanMe @MoppetMissy You should try different genres. I underestimated the power of fiction to inspire :D #Socialcafe
  118. Mailchimp features page says that Auto responders are a paid feature. And yet, I am able to access it for free? #Socialcafe
  119. @JeevanMe I really liked it (aweber), like it is the standard to measure all others; @mailchimp won out on the templates #SocialCafe #TBW
  120. @JeevanMe Yeah, that seems confusing, like more subs & then paid is more features, less subs #SocialCafe #TBW
  121. RT @TheBlogWorkshop A4. I think after tonight we'll be thinking about how we can cater to our subscribers even more. #SocialCafe #TBW
  122. What I like about Aweber is you can do single emails, daily from your RSS feed or autoresponder #SocialCafe
  123. RT @tamarawilson What I like about Aweber is you can do single emails, daily from your RSS feed or autoresponder #SocialCafe
  124. @socialwebcafe They do allow affiliate marketing now (as long as it is 'relevant'). So, no reason is not go for Mailchimp #Socialcafe
  125. @tamarawilson Very good point! I was thinking of continuing my feedblitz for that, but funneling people over to mailchimp #SocialCafe #TBW
  126. OOO just thought of A3 sometimes it is confusing as to what list you want to work with #SocialCafe
  127. Next week we we will discuss the newsletter part of it! #SocialCafe #TBW
  128. Next week we we will discuss the newsletter part of it! #SocialCafe #TBW
  129. I use YMLP years ago, then heard that its a pain to move people and you loose some so I figured to go with an unlimited plan #SocialCafe
  130. Missed the #SocialCafe ? Stay tuned for Tweets letting your know the archive/summary is ready. #TBW
  131. Tonight's chat has been really great, I think we'll all have a lot of great tips to think about implementing :) #SocialCafe #TBW
  132. @socialwebcafe Hrm I am so hoping I will be here, Daugher has an apointment in town. Ill try hard #SocialCafe
  133. I have got to go now. Nice to meet all of you :) See you guys next week! Have a grt rest of the week! #Socialcafe
  134. Thank u for joining us for #SocialCafe #TBW Twitter Chat. Feel free to keep chatting, just wanted to let you know we appreciate u!
  135. Next week we'll be ending our E-mail Marketing series with "Creating An Effective Newsletter" #SocialCafe #TBW

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