Tools 1.3 Michael Cheng of Snip.ly #SocialCafe 4.15 Tools 1.3 Michael Cheng of Snip.ly #SocialCafe 4.15
This SocialWebCafe Twitter Event is about: Tools 1.3 Michael Cheng of Snip.ly This event sponsored, in part, by our wonderful friends at: We recommend them because we love them (and their tool) and not just because we are compensated. Try it for free! The are many different ways to curate content.
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--------------- The Chat: ---------------
Good Morning Tweep !! Set for
: marketing, branding, social media tools. 9pm ET Mod: socialwebcafe
Hey all. Welcome to another Twitter Chat! We are chatting for the next 30 min, then the live show ;)
Hi everyone! Love your pic Deborah! How are you guys tonight?
Hi Michelle! Welcome! (And thanks for the compliment ;) )
Tonight, we are warming up with a conversation on the following topic...
Community Building with Curation Topic
Then, 25 minutes from now, Michael Cheng, c-founder of will be joining us LIVE on & we will see how Sniply can help
Sorry. I used to use sniply, and I'm researching on it so I can at least pretend to be intelligent during the last 30 min.
You don't have to pretend. I'm sure you are highly intelligent. :)
Q1. How much of your strategy involves content curation (sharing other people’s content)?
And, the nice thing about these chats is that you don't have to be an expert on the tool ...
In fact, fresh questions are even better. ...then we can ask Michael to cover it in the Live
Hey all - don't forget to check out for Twitter Relationship Building help! (related to our topic this evening!)
About 2% I'm not big on content curation. Its a thing of the past. It had a very short shelf life.
A1 Probably an easy half of what I do is content curation.. especially in social media marketing
I realized that I haven't used sniply but always wanted to. I'd like to know what kind of CR their customers are seeing.
Ooh.. I would love to hear more. Maybe my definition is off. lol Do you mostly share your original content?
Great question, Michelle! So, you want to know about actual ROI stats, eh?
Yes most of the time, I try to keep it strategy focused. Something readers can learn and apply. - Eddie
Q2 What is your ROI on sharing other’s content? For example, do you get a newsletter subscription?
I can do that (I mean, I'll ask that in the panel discussion ;) )
I love the updated quote feature in Twitter. I see you are using it, Michelle
Great way to approach it!
A2 Generally, it is the expectable ROI (industry standards), but I need to track it more granularly
Q3 What challenges do you face with content curation?
The tool appears to be so easy to use to create on-the-fly CTAs instead of static CTAs. Does that help clients?
Sorry. I am sooo off topic. I'll stop now.
Q4 What would you like to see improved in the process of sharing others’ content?
A4 More tools to ensure the ethics and integrity (listen as Michael explains how handles that)
It does! I'm still tracking my results, but it is really innovative!
Hey all - thanks for your patience. My co-Twitter-host is out of pocket this evening, so I am trying the multi-tasking ;)
Q5 Do you have any experience using the tool, ? (If not, you are in for a treat tonight )
Oh good. I'm distracted because I just got followed by a major industry leader & I had to screenshot it before I lost it.
A5 I do, but I'd like more ;)
Based on my conversation with Michael for WebToolsTV, it isn't the tool, but some shady people
No he'll see it and that would be embarrassing. He just DM'd me personally.
But, I understand your concern and we can cover that, too, with our chat with Michael
Q6 What would you like to know about ? Any questions off the top of your head?
I agree. But is there a way to prevent that. Its not nice when you know a product can be used for bad.
A6 I'm looking forward to Michael's responses in a few minutes ;)
I'd like to know the creative ways customers are using it. Maybe unconventional ways people wouldn't think of.
Also, stay tuned for a slideshare with highlights and answers to your questions about
A7 I will be doing the post-production on the interview with Michael from :)
Q7 What will you be adding to your strategy this week, after (Hint: try )?
Entirely depends on how convincing they are about the product.
The creative ways, the on the fly tactics, & the conversion rates (anecdotal). And dev: new features, etc coming down the pipe?
I can curate content just for my own reading and not necessarily share it.
Great interview. Thanks ! Have a great night!
Thanks, Broke. I appreciate you adding to the definition of the term curate and curation. Great insight!