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--- Please visit these wonderful services (sponsored/affiliates)! --- --------------- The Chat: --------------- , : marketing, branding, social media, blogging. 9pm ET Mod: Welcome to the Chat at our weekly Tues 9p EDT slot. RT Welcome to the Chat at our weekly Tues 9p EDT slot. Our topic Chat hour: Social Advertising Hey hey hey! Let's talk Social Advertising! :) Hello from . Doing well on this fine evening. sounds interesting Hello everyone Rosemary here Tonight: Social Advertising Thanks. Is advertising links that promote your products? Paid impressions? Guess I'll find out. Q1 Do you use social advertising? If so, what have you tried? RT Q1 Do you use social advertising? If so, what have you tried? Can't wait! Social Advertising Going to try and tonight... This should be fun! RT : Thanks. Is advertising links that promote your products? Paid impressions? Guess I'll find out. Social advertising is a really broad topic. Do you have a special interest?
do test campaigns to see what works then add to the budget A1: I don't necessary advertise myself (my posts) but I do advertise for brands. A1: I don't necessary advertise myself (my posts) but I do advertise for brands. which method did you try on there? just promoting my page for likes Hi from Louisiana, SMers! :-) Hi from Louisiana, SMers! :-) I have actually used the promoted posts for events and it did help! I have actually used the promoted posts for events and it did help! It amazes me because I think more of the social people know that but advertisers not as much Hi Pam, so happy to have you here with us tonight! RT : I have actually used the promoted posts for events and it did help! RT : Hi from Louisiana, SMers! :-) Ah gotcha, what did you average per like... if you don't mind me asking? not really… Maybe Facebook promotions for the blog or that site that let’s you buy ad spots on other blogs? Awww thanks! This summer was so busy- I was barley home! I've been upset I've missed you guys! Hey, Louisiana girl, welcome! Hello from NYS not sure but I have about 1600 likes at the moment Can't pay too much 4 ads as blog doesn't make that much $ Aww we've missed you too! I know what u mean, this summer just flew by! Can hardly believe it is almost September already! Hey! to you tonight. Thanks. Q2 What type of social advertising would you like to know more about? Q2 What type of social advertising would you like to know more about? Yeah gotta pick things that have a good ROI just Crazy! But I'm ready to get back to blogging/social media Hey John Are you watching the hangout?
Q2 What type of social advertising would you like to know more about? A2 I’d like to look at LinkedIn advertising. A2 I’d like to look at LinkedIn advertising. A2 I’d like to look at LinkedIn advertising. RT : I have actually used the promoted posts for events and it did help! Hangout? Didn't know. Thanks. A2: PPC, or pay per click? Sounds pretty cool A2: Any Social Advertising that works effectively! RT do test campaigns to see what works then add to the budget RT just promoting my page for likes A2. I would love someone from FB to explain their actual advertising algorithms lol I just think I prefer to focus on twitter and instagram than facebook
can't do it all well I just think I prefer to focus on twitter and instagram than facebook
can't do it all well RT RT : Social advertising is a really broad topic. Do you have a special interest? Advertising seems to make sense if you are promoting something that has viral "legs" on its own. RT A1: Facebook, twitter and the occasional affiliate link... RT Just facebook but not going to do that anymore
Doesn't seem worth it RT RT : A1: Twitter, Facebook, AdRoll, LinkedIn Good point! RT : A2: Any Social Advertising that works effectively! RT RT : A1: Facebook promotes posts work better than ads but haven't tried other platforms yet. Very true! It's best to find what works best for you. RT RT : A1. Facebook and Twitter advertising. RT A1. We've used mylikes and had a bit of luck with the newer FB ads format RT A1. We've done some advertising on Facebook, Twitter, and mylikes RT A1. Facebook and Twitter advertising. RT Good luck on Facebook? What did you pay for? Did it work? I'm mostly on Twitter and LinkedIn. When you're looking to advertise, think about where your target demographic gets social and then put money into that When you're looking to advertise, think about where your target demographic gets social and then put money into that Will have to do the hangout next time. Camera in the "studio" down the hall. In two chats and grading papers. RT Q1 Do you use social advertising? If so, what have you tried? A2. I guess what else there is besides FB in general A1 Have not tried social advertising yet. RT Is advertising links that promote your products? Paid impressions? Guess I'll find out. I'm right there with you! Twitter/Instagram/Pinterest FB is just not working for me anymore! RT I'm right there with you! Twitter/Instagram/Pinterest FB is just not working for me anymore! some weird people on facebook but I do have some nice folks I must say Just don't care RT Looking to advertise? Think about where your target demographic gets social and then put money into that Ah yeah, I've seen that one too :) It'll all change as they start going after income instead of user experience. It'll all change as they start going after income instead of user experience. RT Good point! RT : A2: Any Social Advertising that works effectively! RT Advertising seems to make sense if you are promoting something that has viral "legs" on its own. RT I just think I prefer to focus on twitter and instagram than facebook
can't do it all well RT RT Advertising seems to make sense if you are promoting something that has viral "legs" on its own. RT A2. I would love someone from FB to explain their actual advertising algorithms lol RT It'll all change as they start going after income instead of user experience. RT : It'll all change as they start going after income instead of user experience. good idea! I agree I've always be curious to understand facebook's algorithms.... RT A2: PPC, or pay per click? Sounds pretty cool RT RT A2. I would love someone from FB to explain their actual advertising algorithms lol What was Q2? I missed it. So finally in, but still late. Half asleep ...zzzzz.. :) Facebook would like to understand their algorithm too, but they keep changing it so often, it's a roll of the dice anymore. Facebook would like to understand their algorithm too, but they keep changing it so often, it's a roll of the dice anymore. Facebook would like to understand their algorithm too, but they keep changing it so often, it's a roll of the dice anymore. Here is some virtual coffee :) RT : So finally in, but still late. Half asleep ...zzzzz.. :) lol Maybe we need to figure it out for them (?) haha so glad to have you join even if you are still half- asleep, the effort is appreciated So long as they leave it alone, long enough for us to figure it out! So long as they leave it alone, long enough for us to figure it out! Q3 How would you compare social advertising to other methods of creating buzz? Q3 How would you compare social advertising to other methods of creating buzz? RT Q3 How would you compare social advertising to other methods of creating buzz? Thanks. Am in fact having a tea lol MT Facebook would like to understand their algorithm too, but they keep changing it so often..... A3 Not having tried it yet, I still think it's good money down the drain when you can create perfectly good buzz w good SM. A3 Not having tried it yet, I still think it's good money down the drain when you can create perfectly good buzz w good SM. :D RT : Thanks. Am in fact having a tea A3: There is not nor will never be anything more powerful than something that is truly viral. 2nd to that advertising is useful. A3. social advertising is more effective if you’re establishing real relationships/rapport with your audience A3 Ask me again after I've tried each platform at least three times, just to find out. lol I believe social networking sites should keep changing the algorithms and UIs (in a certain pace).Otherwise, ppl mit get bored. RT A3. social advertising is more effective if you’re establishing real relationships/rapport with your audience Q3 How would you compare social advertising to other methods of creating buzz? Q3. Not usually worth ad spend. , & Community building yield higher ROI & have long term effectiveness. RT A3: There will never be anything more powerful than something truly viral. 2nd to that advertising is useful. Interesting viewpoint and make sense.. Yeah, I think I would get bored ;) A3 I still prefer creating buzz through relationships and engagement. RT Q3., & Community building yield higher ROI & have long term effectiveness. RT A3 I still prefer creating buzz through relationships and engagement. A3: I'd sayI've noticed to be rather effective, just think its also important to create buzz by engaging too not just marketing A3: I'd sayI've noticed to be rather effective, just think its also important to create buzz by engaging too not just marketing Good advice, especially with limited funds. Watching now! That's better. A3 Best to only advertise when you know what you are selling converts Building relationships is key Great...glad to have you on board
A3.(contd..)But there are exceptions.4 the marketing of certain products,it is still better 2 stick with the conventional ads oops! mea culpa on that double post, y'all. Thanks. Will need to put this in the calendar often. Q4 What do you think would work well in social advertising? RT Q4 What do you think would work well in social advertising? A4 Viral SM engagement event promos RT : Thanks. Will need to put this in the calendar often. A4: Is "engaging content" too buzzwordy? When Deborah sends you consistent reminders even when I was missing the chats, it is hard to not take an effort A4: Engagement, & interaction w/ ur audience; make them love you as a person. Then try to get them to love what are selling MT When mod sends you consistent reminders even when you're missing chats, it is hard to not make an effort A4. Something super-customized to the customer, what they're talking about in-the-moment. AI tools could help. RT A4: Engagement, & interaction w/ ur audience; make them love you as a person. A4. Ads coupled with giveaways. Freebies mostly work :D RT A4. Something super-customized to the customer, what they're talking about in-the-moment. AI tools could help. RT A4. Ads coupled with giveaways. Freebies mostly work :D RT A4. Ads coupled with giveaways. Freebies mostly work :D A4. Indiviudally engaging those who are in the position you want to be in. Your exchanges with them... A4. ...will bring you the desired attention as well as provide the opportunity for you to learn from them RT A4. Indiviudally engaging those who are in the position you want to be in. A4 I have heard that red box around the ad works well :) RT A4. ...will bring you the desired attention as well as provide the opportunity for you to learn from them RT A4 I have heard that red box around the ad works well :) Q4 What do you think would work well in social advertising? What do y'all think about promoting projects via ? RT : What do y'all think about promoting projects via ? A4: Good content. If you lead them to something of substance, they're more likely to come back, paid or otherwise... RT A4: Good content. If you lead them to something of substance, they're more likely to come back. RT RT A4: Good content. If you lead them to something of substance, they're more likely to come back. It is important to get the approval of investors. RT It is important to get the approval of investors. What about promoting with ? Should authors include in their and budgets? It works well. But now crowd-funded projects are too much that I have started been skeptical about its genuinity . I think those are great! Depending on how you set it up RT : It works well. But now crowd-funded projects are too much that...been skeptical about its genuinity . RT : It works well. But now crowd-funded projects are too much that...been skeptical about its genuinity . By the way, is there a word called "genuinity" . Apologies if such a word doesn't exist in English :D MT It works well. But now projects are so frequent that I have become skeptical. Yes! RT : Should authors include in their and budgets? Yes! RT : Should authors include in their and budgets? Authenticity may be a good substitute. RT I think those are great! Depending on how you set it up bloggers;if you have a fashion, lifestyle or foodie blog let me know if you're interested in the group giveaway That word too came in my mind. But somehow mind decided to used the other word.Sometime, my mind doesn't listen to me RT Yes! RT : Should authors include in their & budgets? RT Yes! RT : Should authors include in their & budgets? RT Yes! RT : Should authors include in their & budgets? Got a foodie blog, but it's vegetarian/vegan. Next week: more on social advertising.. Sarright. I won't have cops issue you a warrant over vocabulary. Their list is long enough. RT : Next week: more on social advertising.. RT Next week: more on social advertising.. Thanks for the conversation and the tips. Missed the ? Stay tuned for Tweets letting your know the archive/summary is ready. RT Next week: more on social advertising.. RT Thanks for the conversation and the tips. RT Missed the ? Stay tuned for Tweets letting your know the archive/summary is ready. Thank u for joining us for Twitter Chat. Feel free to keep chatting, just wanted to let you know we appreciate u! Thank u for joining us for Twitter Chat. Feel free to keep chatting, just wanted to let you know we appreciate u! Thanks for another info-packed chat! Looking forward to next week. :-D Thanks for another info-packed chat! Looking forward to next week. :-D Bye. Had a nice time here. Have a great week. It's time to unplug after surviving AND . Goodnight all! Awesome chat tonight everyone! - be sure to message me on if you're interested in doing the group giveaway! Deb will post the link to the video so you can listen to the first part you missed Maybe, but it is accurate Hi Lisa! How are you doing? Hi Pam! I'm good. How about you? Glad you were able to join the chat tonight. What pros do is use ads to test what converts so it does become more viral BEFORE they spend a lot of $$ G'night! RT : It's time to unplug after surviving AND . Goodnight all! Aww thanks Belinda! Always a pleasure seeing you on Tues for chat! Needless to say, I'm highly skeptical: "Facebook Pages Can Now Create Ads to Promote Events" http://ow.ly/AXgQn
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